Monday 5 September 2011

THE BRIEF

GOOD
This depends on your PERSPECTIVE, ETHICS, CREATIVE PREFERENCES, LIKES AND DISLIKES.
It is a matter or OPINION rather than a statement of fact.
You need to decide what is GOOD and design something that communicates you opinion, supports your argument OR delivers your point of view

BRIEF
Identify, research and present your opinions of what is GOOD

TASKS
Select

  • 1 OBJECT
  • 1 PLACE
  • 1 ACTIVITY
  • 1 OPINION
  • 1 CONCEPT
Find out what is good about them, what makes them good, what other people think about them. Gather a broad range of MATERIALS, FACTS FIGURES, IMAGES TEXT AND OPINIONS that will help you understand your subject matter. 

Prepare a 3 minute presentation that focuses on 1 of the above subject and summarises your findings. You should aim to prove that you are right (or wrong). You need to make believers of us all as well as propose methods of informing, persuading or educating others through a range of print formats

PROVE IT
Opinions mean nothing if they are not informed. What evidence can you gather, select and deliver in order to back up your believe that something is good. You should aim to gather and categorise appropriate facts, figures and statistics that will establish you as an expert in your subject matter

RADICAL, INVENTIVE and EXHAUSTIVE research methods will help generate/identify surprising sources of primary and secondary research. Research in order to understand. Select/categorise in order to clarify

Your opinion should be backed up by appropriate primary and secondary sources of research (including visual material)

Your presentation should include references to appropriate research into quantitate and qualitative forms of research

No comments:

Post a Comment